What is your online dating experience?
7 User Interviews
I interviewed 7 online dating app users (3 men, 4 women, 20-40 years old, college education) about their online dating experience.. My interviews were semi-structured. I asked questions about their dating behaviors such as what they were looking for and how many dates they went on. I also encouraged interviewees to tell stories. My interviews showed that online dating is a good way to quickly meet people and secure dates, but most dates don’t go anywhere.
Based on the insights I gained from user interviews, I sent out a survey and collected 34 responses (Gender: 65% female, 30% male; Age: 82% are 21-30 years old). My participants were a mix of casual daters (41%), relationship seekers (47%), and undetermined (6%). I analyzed my data using Tableau.
- 97% of respondents had gone on a date with at least 1 person.
- All relationship seekers went on dates, but 42% of relationship seekers failed to develop a serious relationship from online dating (see figure 3).
- 83% of online daters talk to more than 1 person at a time (see figure 1).
- 57% of respondents only go on dates with more than 1 person at a time (see figure 2).